India, Oct. 30 -- The Indian gaming industry has been forced to rethink its growth strategy after the government banned real money gaming (RMG) in 2025, a major revenue stream for the industry till then.

In trying to regain footing, many gaming startups are aggressively doubling down on adjacent businesses - esports, tournaments and brand-led gaming. Let's Game Now also wants to tap this opportunity by building a franchise-based gaming league that brings together competitive gaming, sports and entertainment.

To fuel this ambition, the Bengaluru-based gaming and esports company has raised Rs.30 Cr in an investment round led by industrialist Anand Mahindra, Bestvantage Investments and an undisclosed UAE-based family office

The funding wi...