India, Aug. 19 -- Indian D2C brands are rethinking their channel strategies, store formats and customer acquisition models as they shift focus from topline growth to contribution margins and sustainable profitability.

Speaking at Inc42's D2C & Retail Summit in Gurugram, Neeru's MD Avnish Kumar, Elements Wellness founder Rajesh Chandan and The Bear House cofounder Harsh Somaiya discussed how their brands are adapting to changing consumer preferences while scaling their businesses.

For The Bear House, the focus has been on finding the right role for each sales channel. "We started looking at the channel mix and we started understanding what is the right play for us. We've been a marketplace-first brand, we've grown our D2C, now it is reta...