India, Oct. 6 -- Flipkart Investments, the investment vehicle of ecommerce giant Flipkart, is reportedly diluting its entire 6% stake in Aditya Birla Lifestyle Brands Ltd (ABLB) through a block deal worth INR 950 Cr (around $114 Mn)

As per a CNBC Awaaz report, Flipkart is set to sell 7.3 Cr shares at a base price of INR 130 per share.

Notably, Flipkart Investments infused INR 1,500 Cr in Aditya Birla Fashion and Retail Ltd (ABFRL) to acquire a 7.8% stake in 2020.

ABLBL emerged after the vertical demerger of western wear brands within the Madura Fashion and Lifestyle's business from ABFRL into a newly incorporated entity. ABLBL has lifestyle brands like Louis Philippe, Van Heusen, Allen Solly, Peter England and Simon Carter in its portf...