India, June 6 -- Contd. from p 01 W hile acknowledging the role social media plays in the entertainment business, Taapsee Pannu says she does not want to chase engagement at the cost of authenticity. "Authenticity should not be sacrificed for algorithms," she says. The actor is currently spending three months in Denmark with husband, Danish former badminton player Mathias Boe and family after wrapping her work commitments in India: "Not many films are shot during summers because of the weather conditions. Summertime is perfect in Denmark, so I wrapped my shoots and came here." The break, she adds, offers a welcome contrast to her Mumbai life: "I do everything myself, from cooking and gardening to maintaining my fitness routine and cycling to buy bread. It helps me stay real and normal." Pannu also reveals that she has always handled her social media accounts without professional help, which is why she was unsure what followers expected from her online presence. "I don't have the bandwidth to click 50 photos and choose one to post. I'm not someone who will spend on hiring a social media team. I've always done it myself," she says, adding,"If I want to increase engagement, all I have to do is post pictures from glam shoots. It's the easiest shortcut. But I already do glam shoots for editorial content, brands and films. I want that uniqueness to stay."...