India, March 8 -- Holi season is all about colours. This festival of colours has been defined by a parade of palettes of another kind. The #Virosh vivaah narrative made it a festival of gold, on the one hand. The Rashmika-Vijay wedding spelt a festival of colours that was quite blinding. Gold struck it bold. Big time. Their mythical goddess-meets-god template redefined wedding couture. Rooted in South Indian temple tradition and replete with intricate Rava granulation to deep nakshi carvings, their outing of ornaments made the newlyweds themselves look like sculptures from a South shikhara. The couple's festival of gold was the talk of the town and Twitterverse, for better and for converse. Move over, Ambanis. Enter, Virosh.

Ga-ga over g...