India, Oct. 6 -- Truecaller has introduced adVantage, an AI-powered platform designed to help businesses engage users more effectively across its communication ecosystem. The new tool uses real-time insights and machine learning to deliver personalized messages, improve targeting, and enhance business outcomes.

The platform taps into Truecaller's vast user data, analyzing interactions while maintaining privacy through anonymized and aggregated information. This allows businesses to reach the right audiences with relevant offers and ads, while users receive communications tailored to their interests.

adVantage integrates with multiple Truecaller services, including Business Messaging and contextual advertising, offering companies a unifi...