India, Oct. 21 -- Fans are often busy keeping track of how many crores their favourite stars' films have earned at the box office. But box office collections aren't the only milestones celebrities are celebrating these days. Like many stars, Samantha Ruth Prabhu has ventured into entrepreneurship, and her fragrance brand has recently crossed the Rs.100-crore mark in revenue.

Secret Alchemist, the fragrance brand co-founded by Samantha, Ankita Thadani and Akash Vali, has crossed Rs.120 crore in revenue. The brand has established a presence in India's evolving fragrance market and is gaining popularity thanks to its clean formulations. It has also recorded eightfold growth over the past eight months, crossing the Rs.120-crore milestone.

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