Peddi producer claims revenue model decisions about film were taken without his knowledge as it grosses rRs.r300 crore
India, June 17 -- Days before the release of Buchi Babu Sana's Ram Charan and Janhvi Kapoor-starrer Peddi on June 4, the exhibitors and producers of Tollywood were feuding over the revenue model of films. The Telangana Exhibitors Association stood firm on percentage-sharing for all future releases, but the Telugu Film Chamber of Commerce (TFCC) wanted time.
Now, two weeks after the film's release, producer Venkata Satish Kilaru of Vriddhi Cinemas claims decisions about the film were made without his knowledge as it grosses over Rs.300 crore worldwide.
Exhibitors have remained firm that they will allow future Telugu films to be released only if producers agree to a percentage-sharing agreement rather than the rental basis, which is the n...
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