India, April 2 -- A mystery over lakhs of missing chocolate bars has taken a serious turn, as KitKat confirmed that the theft is real and not a publicity stunt.

In an official statement shared on X (formerly Twitter), the brand addressed growing speculation that the incident could be an April Fools' joke.

"Thank you for your interest in the missing KitKats. But just to clarify, this is not a stunt or an April Fool's joke. Someone really stole 12 tonnes of KitKats, and we really want to know where they've gone," the statement read.

The clarification came after rumours spread on social media questioning the authenticity of the incident. In response, the company also announced the launch of a "Stolen KitKat Tracker", a tool that allows cu...