India, Aug. 20 -- Earlier this month, Meta-owned social media platform Instagram began rolling out a new Instagram Map feature, with a seemingly innocent pitch of being able to use a "map to see content your friends and favourite creators are posting from cool spots." However, as this feature becomes available to more users, worries that usually accompany any functionality which tracks a user's location, are beginning to emerge. Security researchers warn of concerns around safety and physical risk, control over personal data and the overarching question of trust.

Instagram insists that the maps feature, which is currently rolling out to users starting with the US, follows an opt-in method. "If you use location sharing, your location is u...