Kolkata, March 25 -- In the race to win the hearts of Bengali voters, the Bharatiya Janata Party - often accused by the Opposition to be a proponent of vegetarianism-has started projecting fish in its campaign in the eastern state, where it is part of the daily platter in most homes.

The move comes amid Trinamool Congress chairperson Mamata Banerjee's relentless campaign to tag BJP as a "party of outsiders" that is against Bengal's culture.

She alleged at a number of recent rallies that the BJP will stop the sale of fish and meat if it comes to power in Bengal and advised TMC supporters to greet BJP candidates with fish, meat and egg dishes.

The BJP is trying to counter this.

BJP state president Samik Bhattacharya and two candidates -...