India, Oct. 14 -- "This Diwali feels different. For the first time, I have earned something on my own," says 20-year-old Muskan (who goes by a single name), her face glowing with pride. She is one of 50 women associated with Seva Bharati who aimed to handcraft 15,000 diyas ahead of the festival. Through their work, these women are not only supporting their families but also setting an example of self-reliance and the growing push for swadeshi products.

Founded in 1979, Seva Bharati, a non-profit, non-governmental organisation in Gurugram, has long been engaged in grassroots social service. The organisation works with women, men and children through initiatives promoting self-reliance, education and cultural values. It runs 20 Seva Kendra...