New Delhi, Sept. 5 -- The Food Safety and Standards Authority of India (FSSAI) told the Delhi high court that its order restraining Dabur from selling food products bearing claims such as "100% Pure" and "100% Natural" followed repeated regulatory communications and five improvement notices issued between 2024 and 2026, and was not issued without prior regulatory action. In its affidavit filed on August 25, FSSAI stated Dabur was given multiple opportunities to explain its position and take corrective measures. The regulator emphasised the firm had been aware of these objections for a considerable period before the August 3 order was issued by the designated officer for the Northern Region. "Petitioner has sought to portray the impugned Pro...