India, Dec. 11 -- Instagram Reels are more popular than ever, but we consistently blame the Instagram algorithm for showing us all kinds of Reels, making the content we see revolve around specific things, and pushing certain kinds of content. But now, Instagram is giving you the ability to finally control the algorithm. Yes, in the Reels tab, you can change your interests, and this way the algorithm can change for you and with you.

Instagram says that it wants to give users more meaningful ways to control what they see on Instagram, and this starts with Reels. There is also an AI element in this, as it helps you easily view and personalise the topics you see in the Reels tab, making the whole experience tailored specifically for you.

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