Pakistan, Oct. 21 -- LAAM Fashion Week (LFW) has unveiled the designer and brand line-up for its second edition, taking place in Lahore from 23-26 October 2026, alongside its key programming, partners and creative team for the four-day fashion platform.

Co-created by LAAM and Design651, LAAM Fashion Week was launched as Pakistan's first runway-to-e-tail fashion platform, bringing together the breadth of the country's fashion ecosystem while connecting physical runway showcases with digital discovery, access and commerce.

Season 2 builds on the scale of the LAAM ecosystem, with 5 million+ app downloads, 25 million+ active users and the trust of 6 million+ shoppers worldwide. Bringing together 4,000+ active brands and designers and 250,00...