DAR ES SALAAM, June 27 -- ENTREPRENEURS in Tanzania are being urged to rethink how they run their businesses as digital tools become increasingly central to growth and survival in todays economy.

The call comes as digital services and telecommunications company Yas, in partnership with the French Tanzania Chamber of Commerce, rolls out a six-month training programme aimed at helping entrepreneurs and small business owners strengthen their skills and adopt digital ways of doing business.

The programme brings together participants from different business sectors, focusing on practical areas such as financial management, marketing, customer acquisition, and the use of technology in day-to-day operations.

Speaking in Dar es Salaam, Yas Bus...