DAR ES SALAAM, July 16 -- TANZANIAS tourism industry has delivered yet another remarkable performance, generating a record 4.41 billion US dollars (about 11.598tri/-) in 2025. The latest International Visitors Exit Survey confirms that tourism receipts grew by 13 per cent from 3.90 billion US dollars in 2024, comfortably outpacing the 7.1 per cent rise in international arrivals.

This is more than a statistical achievement; it is compelling evidence that Tanzania is increasingly attracting higher-value visitors who spend more and contribute significantly to the national economy. Average visitor expenditure rose sharply to 289 US dollars per person per night on Mainland Tanzania and 274 US dollars in Zanzibar.

Holidaymakers remained the i...