TANZANIA, July 15 -- TANZANIAS tourism industry generated a record 4.41 billion US dollars (about 11.598tri/-) in 2025 as higher visitor spending outpaced growth in international arrivals, underscoring the countrys success in attracting higher-value tourists.

The latest International Visitors Exit Survey (IVES) 2025 shows tourism receipts rose by 13 per cent from 3.90 billion US dollars in 2024, while international arrivals increased by 7.1 per cent to 2,294,495 visitors from 2,141,895 the previous year.

The stronger growth in earnings than arrivals reflect higher average spending by international visitors which climbed by 19 per cent to 289 US dollars per person per night, up from 243 US dollars in 2024 in Mainland Tanzania.

In Zanzib...