Dar es Salaam, Sept. 29 -- AS Tanzania joined the rest of the world to mark World Tourism Day, the country has every reason to be proud. According to the 2024 UN Tourism Report, Tanzania ranks among the worlds top 20 bestperforming nations in the tourism sector.

More notably, it leads the African continent in post-COVID-19 tourism growth, with an impressive increase of 48 per cent. This growth has not been accidental. It reflects deliberate strategies by the government and key stakeholders, including enhanced infrastructure, international promotion campaigns, strategic partnerships and the preservation of natural and cultural heritage.

At a glance, tourism revenue has tripled from 1.3 billion USD in 2021 to 3.9 billion USD in 2024. Tota...