DAR ES SALAAM, July 24 -- THE government has endorsed greater private sector involvement in improving financial literacy, saying better-informed consumers are essential to supporting investment, financial inclusion and the transition to a digital economy.

Information, Culture, Arts and Sports Minister Paul Makonda said this yesterday while launching the fourth season of CRDB Banks Zogo Mchongo financial education programme, describing public financial education as critical to helping Tanzanians make informed financial decisions and seize investment opportunities.

Makonda said initiatives that equip people with financial knowledge extend beyond serving individual bank customers by strengthening the broader economy through increased savin...