Sri Lanka, Sept. 24 -- The National Enterprise Development Authority (NEDA) under the Ministry of Industry and Entrepreneurship Development (MOIE) together with the Sri Lanka Institute of Marketing (SLIM) launched the Certified Brand Analyst Program 2025, a landmark initiative under NEDA's flagship B500 Brand Development Project yesterday.

This pioneering program is designed to strengthen the capacity of Enterprise Development Officers (EDO) across the island, equipping them with modern branding knowledge and analytical tools to better guide and advise Sri Lanka's MSMEs. By empowering these officers, NEDA aims to help MSMEs develop competitive, sustainable, and globally recognized brands that contribute significantly to the national econ...