Mumbai, Sept. 10 -- The new product extends Avvatar's portfolio beyond protein powders, ready-to-drink beverages and bars into everyday snacking. The company said the move is aimed at making protein consumption more accessible across different consumption occasions.

Avvatar Popped Chips are available in Magic Masala and Pudina flavours. The non-fried chips contain 10 grams of protein per 30-gram pack and are priced at Rs 60. The products contain no added sugar, palm oil or preservatives. The products are available through the Avvatar website, quick-commerce platforms, vending machines, general trade and modern trade outlets.

Akshali Shah, executive director, Parag Milk Foods, said, "This launch marks an important step in Parag Milk Food...