Nairobi, June 1 -- When the US, Canada, and Mexico jointly host the 2026 FIFA World Cup, the world will witness more than a sporting spectacle. It will mark the largest commercial and technological mobilisation ever undertaken in the name of sport.

Behind the spectacle of 48 teams and 104 matches lies a bold experiment in how a global event can reshape industries, cities, and capital markets. The tournament will operate less as entertainment and more as a multi-billion-dollar prototype for the digital and infrastructure economies of the future.

Projected to generate over $10.9 billion in revenue-nearly double Qatar's in 2022-the 2026 World Cup has already redefined scale. Yet its deeper significance lies in how it fuses sport with indus...