United Kingdom, Aug. 19 -- OpenAI has launched its most affordable subscription plan yet in India, offering ChatGPT access at just 399 rupees - around $4.80 - per month.

The plan, called ChatGPT Go, is designed to expand the company's reach in one of the world's fastest-growing digital markets.

The move makes India the first country to receive the low-cost tier, which undercuts the global ChatGPT Plus subscription that costs $20 a month.

OpenAI confirmed that the new plan supports India's widely used Unified Payments Interface (UPI), allowing millions of users to pay with ease.

ChatGPT leader Nick Turley said on social media: "Making ChatGPT more affordable has been a key ask from users!

"We're rolling out Go in India first and will ...