United Kingdom, Aug. 10 -- Strauss Zelnick has insisted "everyone" will be watching the Grand Theft Auto VI trailer on Netflix.

Rockstar parent company Take-Two is teaming up with the global streaming giant for the premiere of the highly anticipated video game's 'extended look' trailer, which will be exclusive to the subscription service for six hours before launching across YouTube and other platforms.

The studio boss told IGN: "I think Rockstar felt that a Netflix release would be a great way to show off the extended trailer.

"Six hours later it will be available on Rockstar's YouTube channel and I think ultimately on many other outlets.

And I think this is an example of Rockstar trying new things and marketing the title and I hope ...