United Kingdom, Oct. 24 -- Krafton has announced it is an "AI first" company and will invest $70 million on machine learning.

The PUBG: Battlegrounds studio has said it is planning a "complete reorganisation" of its business, and will implement AI into all facets of its corporation, including management systems, research and development, and company infrastructure.

In a statement, Krafton CEO Chang-han said: "Starting today, Krafton will automate work centered on agentic AI, and employees will focus on creative activities and solving complex problems as we fully implement an AI-centered management system.

"Through AI, we will accelerate employees' growth and leap forward as a corporations that expands the organisation's challenge areas...