New Delhi, June 18 -- Quick commerce is emerging as the primary growth engine of India's digital commerce market, growing nearly four times faster than traditional ecommerce while increasingly dominating everyday household purchases, according to the June edition of the India Digital Commerce Pulse report by intelligent commerce platform 1DigitalStack (1DS).

The report estimated India's digital commerce market at around Rs 8 lakh crore in 2026 and said quick commerce has grown into a Rs 1.08 lakh crore segment, accounting for about 13.5 per cent of the overall market.

"Quick commerce is compounding at ~40% YoY - over 2x the pace of overall digital commerce - while marketplaces hold scale and legacy D2C cools," the report said.

Accordin...