Palakkad, June 26 -- As part of an anti-drug awareness campaign, a youth from Keralam's Palakkad has undertaken a unique endurance challenge, running backwards from Palakkad to Kashmir to raise awareness against drug abuse.

The runner, Aneesh, a native of Malampuzha, is covering the entire distance in reverse running mode, which is being described as a rare initiative in the country.

According to the campaign details, Aneesh told ANI that he "plans to cover an average of 40 kilometres per day during the long-distance journey."

This initiative, undertaken as part of a larger anti-drug awareness drive, aims to highlight the dangers of substance abuse and encourage youth participation in fitness-based awareness programmes.

This is being ...