Jakarta, June 17 -- The Ministry of Creative Economy is encouraging young people to utilize Artificial Intelligence (AI) to increase the added value of creative products and strengthen competitiveness in the digital era.

Minister of Creative Economy Teuku Riefky Harsya stated that the challenge facing Indonesia's young generation is gaining access to technology that can create business opportunities and prepare them to compete globally.

"In line with President Prabowo's Asta Cita, the creative economy is becoming a new engine of national growth," said Harsya in a statement on Wednesday.

The ministry is collaborating with Indosat Ooredoo Hutchison (IOH) and Adobe through the ECHOES X GENSi program to raise awareness of the creative econ...