Mumbai, Feb. 5 -- At the recent Bharat Mobility Expo in New Delhi, Apollo Tyres showcased its commitment to sustainability and community support. Visitors were encouraged to donate their used tyres, which will be repurposed to build football pitches for underprivileged communities.

The "Pledge Your Tyres" initiative received hundreds of registrations from eager attendees. This programme will continue at select Apollo Tyres sales counters nationwide, allowing individuals to donate their used tyres. Donors will be recognised on the "Turf Wall of Fame" at the football pitches.

Commenting on this initiative, Satish Sharma, President of Asia Pacific, Middle East and Africa (APMEA), Apollo Tyres Ltd, said, "By making this pledge, we strive to...