, March 1 -- Since 2012, the Interactive Advertising Bureau of South Africa (IAB SA) has published its Internet Advertising Revenue Report, conducted by PwC and more commonly known as the Online AdSpend Report. The only digital report in South Africa, it provides the digital media and marketing industry with accurate and reliable data about the digital investment landscape in the country.

This year, the organisation once more calls on industry stakeholders to participate by completing an anonymised short online survey, the results of which will be aggregated to quantify the scope of internet revenues based on actual figures. The objective is to provide insights on market spend by platform, channel and vertical, and identify key trends th...