Jammu, April 2 -- It is observed that now-a-days children are breaking new grounds in advertising. After selling milk drinks and detergents to mostly mothers for years, the young ones are now trying to influence big investments of decision makers at home and in business. Children are making the adults buy. So grabbing adult attention through kids is a sound strategy. It is clear, featuring children helps companies get rid of boring and cliche methods, especially when the product carries a serious image. According to a senior psychiatrist "Commodification of child psyche is an unhealthy pattern. Many a times they don't even have insight about the product they are promoting. It's a kind of child labour,".
Children appearing in the advertisem...