India, March 22 -- The collaborative approach encompasses a range of initiatives, including educational, research and development, expansion of market opportunities, and campaigns to raise nutritional awareness

ThePoultry Federation of India (PFI)and theUSA Poultry and Eggs Export Council (USAPEEC) have joined forces to sign a Memorandum of Understanding (MoU) which is a significant step forward in combating protein deficiency through the promotion of poultry protein knowledge and consumption.

Protein deficiency stands as a critical concern, as emphasised by the Indian Council of Medical Research (ICMR), which underscores the necessity of adequate protein intake for optimal health. Despite these recommendations, the average dietary prot...