IRRI and Odisha Govt partners to strengthen speciality rice segment
India, March 29 -- These high-yielding nutritious rice varieties have great market potential and may be positioned as a premium product segment which could generate higher demand and economic value for producers
The state of Odisha produced nearly 11 million tonnes of rice in 2021, considerably contributing to the national food reserve and meeting the staple requirement of around 45 million of its population. The focus of the government has now shifted to diversifying the state's food basket to include healthier choices for consumers by mainstreaming nutritious rice varieties with high zinc, iron, protein, and low glycemic index (GI) traits.
These high-yielding nutritious rice varieties have great market potential and may be positioned ...
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