India, May 9 -- Modern cars are more than just clingy and moving hardware parts on wheels. Instead, modern cars are more about sophisticated technologies and features driven by software. In the last few years, the safety of cars has found increased momentum as car manufacturers are introducing a wide range of safety features amid rising consumer awareness about vehicular safety. The word ADAS has been finding an increasing number of mentions in the automotive world as the concern about vehicular safety is growing.

ADAS stands for Advanced Driver Assistance Systems and it is increasingly becoming a popular and widely available feature in many modern cars, even in the mass-market models. The most intensely competitive segment of the Indian...