From SUVs to SUVs that stand out: The evolution of flamboyant buyers
India, March 13 -- Indian car buyers have traditionally been drawn to practical, fuel-efficient family vehicles. The popularity of hatchbacks such as the Maruti Suzuki WagonR and Alto throughout the years is a testament to this fact. These are the automobiles that have captivated Indian buyers with their usefulness, affordability, and low operating expenses. However, the demographics of India's vehicle audience have shifted since then.
When it comes to automobiles, Indian shoppers no longer have utilitarian preferences. The YOLO (you only live once) philosophy currently defines a growing class of young professionals who are increasingly interested in receiving top-of-the-line products and luxury.
While the desire for cars with fancy ame...
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