India, April 16 -- Aprilia India has announced actor John Abraham as its new brand ambassador as it launched the 2024 range of superbikes in the country. Abraham is an avid motorcycle enthusiast himself and owns an envious collection of superbikes, including the Aprilia RSV4 Factory. The manufacturer said John's "passion for high-performance motorcycles perfectly aligns with Aprilia's racing heritage and legacy."

Aprilia India introduced the 2024 RSV4, RS660 and Tuono 660 in India while bringing the all-new Tuareg 660 ADV to the market. All four motorcycles arrive in the country as Completely Built Units (CBU) and will be sold exclusively through Aprilia's Motoplex dealerships pan India. The company has limited outlets so far but plans t...