, March 25 -- "I'm very excited and proud of our collaboration with Ogilvy. This campaign encouraged us to explore new territories and push the boundaries of both production and creativity. The campaign became possible through the use of AI-generated content, bringing the brand world of special edition vehicles to life elegantly," says Tarryn Knight, head of product, marketing and PR at Audi South Africa.

The campaign launched across Audi's digital platforms including LinkedIn, Facebook, and more, reinforcing Audi's status as a technological leader, inviting consumers to discover a world where progress meets creativity.

Reflecting on the project, Tristan Vogt, head of creative technology at Ogilvy South Africa, says, "AI has truly becom...