, Feb. 21 -- The figures, released today, Wednesday 21 February, are for the period October 2023 to December 2023, that is Quarter 4, 2023.

The decline is across all categories compared to Q3 and reflects a 16% drop in magazine membership to the ABC.

Despite this, there are highlights. Custom magazine circulation increased by 25%, Business-to-Business (B2B) by 6%, and Free magazines by 1% in contrast to Q3.

"Sporting magazines witnessed robust growth, largely attributed to the successful Rugby World Cup in France. Additionally, several consumer and custom magazines demonstrated circulation increases," says the ABC.

In stark contrast, compared to Q3, consumer magazines decreased 12%.

The ABC notes a positive trend in total ABC circula...