Minister Setiadi urges PR officials to adapt to developments in AI
Jakarta, April 23 -- Communication and Informatics Minister Budi Arie Setiadi emphasized the importance of public relations (PR) officials adapting to rapid developments in artificial intelligence (AI).
"AI rapid developments and the consequent disruptions have prompted public communication workers to wield strategies for adaptation, especially ones concerning the capacity-building of human resources and organizations," he remarked in Jakarta on Tuesday.
Setiadi affirmed that PR persons need to pay close attention to AI ethics and human dimension in the utilization of technology.
In organizational aspects, he underscored the need for PR officials to apply a holistic approach to manage risks and ethics related to the use of AI, periodic...
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